The Skin of course.
Yep thats right, we often forget about this amazing organ that not only shields our internal organs, it is our sensation powerhouse and is also one of our largest detoxification systems.
When I’m working with my pharmacist hat on this is often one of the most commonly overlooked area’s of wellbeing – but it shouldn’t be. The skin can often be linked to so many health concerns, and if you ask anyone who know me, something I harp on about all the time!!!
Our skin is porous, it absorbs whatever you put on it - let me say that again - it absorbs whatever you put on it! A study published in the American Journal of Public Health looked into the skin’s absorption rates of chemicals found in drinking water. It showed that the skin absorbed an average of 64% of total contaminant dosage.1 Other studies found the face to be several times more permeable than broad body surfaces with an absorption rate of 100% for underarms and genitalia.2 Another peer-reviewed study showed 100% absorption for fragrance ingredients.3
The concerning thing is there are so many people suffering out there from various skin rashes all due to using what’s believed to be suitable products on an everyday basis. That just isn’t ok. And when you think about it, whatever they have been using to have caused that rash is also being absorbed into their bodies and potentially causing real irritation internally as well.
Now, it isn’t really anyones fault. It’s hard to know what is ok and what isn’t (cue my next post on how to read an ingredients label!) and there isn’t a lot on the market in terms of hand and body washes that I actually give the ‘Cassie’ tick of approval. Not to mention that what is available is sometimes lacking a little in the style department, I may or may not have been know to buy the ‘popular brand’ and tip them down the sink (oh gosh I can’t believe I’m telling you this as my husband, bless him, will be shaking his head and maybe even crying reading this) and refill it with my own stuff as it is important to me to reduce my families exposure to these chemicals but I also really really like pretty things - we all have our vices right?
And to be honest – that is kind of why we’ve landed here with The Base Collective. I wanted to create something that not only looked good and smelt good but did good. Real good. That makes your skin feel and look amazing and keeps whats underneath your skin happy as well.
We started with an amazing product that does what its suppose to, and finished by making it something that you are going to be happy to put in the guest bathroom if you know what I mean.
We use powerhouse organic ingredients, certified wherever possible, don't include any nasties such as parabens, sulphates, mineral oils, animal derivatives, artificial colours, synthetic fragrances or formaldehyde derivatives (I know right) oh and they are locally made.
Our first two products are The Hand Wash and The Hand Milk in the divine Lemon scent. We have so much more in the pipeline and we can’t wait to share with you.
1 Brown et al. The role of skin absorption as a route of exposure for volatile organic compounds (VOCs) in drinking water. Am J Public Health. 1984 May; 74(5): 479–484.
2 Kasting and Kretsos.Skin Pharmacol Physiol 2005;18:55-74
3 Robinson et al. The Importance of Exposure Estimation in the Assessment of Skin Sensitization risk. Contact Dermatitis 2000; 42:251-259